Think!

Happy Birthday Square Holes! 12 lessons

Posted by: Jason Dunstone on: December 10, 2016

(11 min read)

Way back in 2004 I was waiting for the call. Waiting for the call that would change everything. The phone rings (* ring, ring … ring, ring … *).

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Overcoming ordinary

Posted by: Jason Dunstone on: November 3, 2016

In one or two clicks anyone can do just about anything …. then move to the next task. Need that … BAM! Then that … POW!

While this is progress, is it also willingness to accept ordinary?

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Embracing design thinking to unlock the ideas boom

Posted by: Jason Dunstone on: August 19, 2016

Pretty pleased to have my thoughts shared in the July 2016 Australian Market and Social Research Society [AMSRS] Research News.

With permission it is shared below. Read the rest of this entry »

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You can observe a lot by just watching

Posted by: Jason Dunstone on: August 3, 2016

  • In: Insight | Research
  • Comments Off on You can observe a lot by just watching

I’ve had an epiphany.

Recently I found myself traversing Sydney in a hire car, conducting in-depth interviews for one of our clients.

Over the Harbour Bridge, and back under the Sydney Harbour. North, south, east and far west. And with this forced time to think and ponder.

My enlightenment came from listening intently to two old blokes, Charlie and Warren (92 and 85 respectively). Wisdom often comes from those old enough to understand the rhythm of life.

“You can observe a lot by just watching.”

observantmen

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I’d like to teach the world to sing

Posted by: Jason Dunstone on: July 27, 2016

Way back in 1971 in the era of love and world peace, came advertising offering a solution …

‘I’d like like to buy the world a Coke.’

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