Archive for April, 2007
Overcoming brand phobia
Posted by Rikki-Lee Schmitt on April 10th, 2007 at 2:45pm
There is an interesting article on brandchannel.com about overcoming personal brand phobia. Lyn Chamberlin explains why the following myths are NOT true…
- Myth #1: If I Am Good, They Will Come
- Myth #2: Marketing Myself Is a Dirty Business
- Myth #3: I Can’t Control What Other People Think
- Continue reading…
Posted in Marketing Strategy
The Media Index – NSW election talks back
Posted by Rikki-Lee Schmitt on April 4th, 2007 at 12:17pm
According to Media Monitors’ Media Index, the NSW Election is generating a lot of discussion in domestic media and talkback. Domestically, there is also hype about Santo Santoro and the Harbour Bridge Anniversary.
Posted in Insight