Be like Drama

Posted by Mal Chia on August 25th, 2009 at 12:59pm

If you really want to get noticed in your market, you need to do something different.
Don’t follow the competition.
Make your own rules.
Think outside the box.
Deliver over and above what your customers exepct.
Do something no one else in your catergory is doing and there’s a better chance that people will remember and come back to you.
Be like Johnny Drama and order a Welch’s Grape Soda.

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Posted in Branding, Marketing Strategy